Achieve Better Results with a Topical Map for Local SEO

Achieve Better Results with a Topical Map for Local SEO

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Local SEO is a vital component of online marketing for businesses today, and using a topical map can greatly enhance its effectiveness.

But what does it mean to talk about a 'topical map' in Local SEO? A topical map for Local SEO uses a network of get more info closely related topics to create an intuitive structure for website content that is favorable for search engine algorithms and users.

The key to a successful topical map is understanding your audience and their common search queries. This knowledge can be utilized to select effective keywords that drive organic traffic and create topic clusters.

To put this into action, you first need to conduct keyword research. Use tools like Google Keyword Planner or SEMRush to identify high-volume, low-competition keywords linked to your business or service.

Upon completing keyword research, craft topic clusters that center around the main keyword for every page on your website. Each secondary keyword will become its own separate sub-topic, all combined and interlinked to direct back to the pillar content.

Implementing a topical map into your local SEO strategy is beneficial in many ways. Because topical maps help search engine algorithms recognize the relevancy of your website content, it's more likely to increase your site's appearance in search result, thereby driving traffic.

All in all, with a well-planned topical map, you can substantially improve your local SEO and make your website significantly more accessible.

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